We're drawn to clothes with character—the kind that feel familiar from the first wear and only get better with time. Denim, texture, beautiful details and thoughtfully chosen for the way you live now.
Rooted in family and shaped by heritage, U Bar & Company carries forward a love for pieces, patterns and stories that endure. Americana, timeworn details and our Muscogee (Creek) roots continue to shape the way we see style today.
Paula's grandparents, Liedtke and Lucille Greenwood, with her father, Robert.
The U Bar brand was established by Harry Hayden "Papa Harry" Buckmaster in Hydro, Oklahoma, along historic Route 66 in the mid-1920s. A cattleman and entrepreneur, his U Bar became part of a family legacy that continues today.
A century later, the U Bar is still used on our family's cattle—and lives on in the name of U Bar & Company. It's a connection to family, Oklahoma roots and an entrepreneurial spirit passed down through generations.
Harry Hayden Buckmaster, founder of the U Bar brand.
We know you have choices in where you shop, and we never take it lightly when you choose U Bar & Company.
Every piece is thoughtfully selected for quality, character and longevity—clothes meant to feel special now and still deserve a place in your closet years from now.
After 10 years in business, our promise remains the same: to choose well, serve you personally and never lose sight of what your support means to our family. Thank you for choosing small and allowing us to do what we love.
We believe the pieces that you wear should feel as special as the story behind them. These peyote-stitch bracelets are handmade here in Oklahoma, bringing color, craftsmanship and tradition to every piece.
